#WETRANSFER HEADQUARTERS HOW TO#"We wanted to build something much more accessible, and so simple to use, that even our parents would know how to use it." Growing the seed “It’s the ying and yang, it’s together creating that ultimate harmony of the user experience.”Ī decade later, it is still reflected on the product as it is today, and Nalden trusts that that will be the case for all the future project developments. “We started this company bringing this utility together with showcasing creative and commercial content, which became the DNA of WeTransfer,” he says in a talk under the title “Sharing is Caring” at The Next Web 2017. I think that’s pretty epic,” Nalden says. mp3s, that people could download for free. They’ve seen this happening with the late musician Prince Rogers Nelson, who started sharing music directly with his fans through WeTransfer. WeTransfer's journey to success proved that the niche-r the merrier. However, the niche market model is not one that is destined to doom. #WETRANSFER HEADQUARTERS FOR FREE#Another fun fact: What comes in third is a website called “WeSendIt” advertising a hefty 200 gigabytes to upload for free in comparison with the lonesome 2 gigas WeTransfer is making a fuss about. Fun fact: when you type YouSendIt in Google Search, WeTransfer comes in second. Remember YouSendIt?” Nobody in the room seemed to remember, to Nalden’s shock.įounded in 2004, YouSendIt (that in 2013 rebranded to Hightail, is a cloud service that lets users send, receive, digitally sign and synchronise files. To be really honest, we just wanted to build something better than YouSendIt. “What they (Google and Dropbox) do is offer a utility, we think there's so much more than a utility. Later in 2009, they put a name to it, married file-sharing to blogging and registered WeTransfer a young Dutch startup that is now pretty much competing with giants like Google and DropBox. It’s how Nalden met Bas Beerens, who had already started building this nifty tool that allowed people to send large files out of his own frustration with a series of personal experiences at work. “And it’s that curiosity, inspiration, and desire to share that was the catalyst to starting WeTransfer.” #WETRANSFER HEADQUARTERS FULL#It inspired him to experiment with music, tech, architecture, fashion, and at the same time he introduced the full screen business model offering a billboard for brands to become visible on. He loved blogging so much that he started at the age of 16, which became profitable only six months later, opening the doors of influence and entrepreneurial stardom. He had to go online and explore the world. Ronald Hans, who goes by “Nalden,” was an active teenager in a boring Dutch village. The co-founders of WeTransfer Bas Beerens on the left, Nalden on the right. Amsterdam is also the birth place of WeTransfer. It is number 16 in the world and 4 in Europe in the list of cities outside of Silicon Valley most likely to serve as a top tech innovation hub in the next four years. However, it seems that the tables are turning with file sharing startups sneaking up the ladders of success standing elsewhere, in parallel with the ladders standing in Silicon Valley. Amsterdam has Europe’s fastest broadband speeds and excellent infrastructure. #WETRANSFER HEADQUARTERS SOFTWARE#With no surprise, the United States holds the largest share of the market due to the presence of a large number of services and software providers such as Microsoft, Google, and Dropbox. The process evolved into the File Synchronisation and Sharing industry. The high demand and low supply of data storage cues monetization to step in and take advantage of the needy employees thirsty for a gigabyte or two to keep their files safe. One day, as I patiently waited for a file to be uploaded, the idea of this very article took shape a few minutes after clicking on one of the ads. It never occurred to me until very recently to read more about the business behind WeTransfer. In my G-mail inbox, incoming messages from take up at least 30% of my Updates tab. Working in the ever-demanding industry that media is, I say or type the word “wetransfer” at least 100 times per day at work.
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